Something Blue is a modern bridal boutique offering gowns, bridesmaid looks and curated accessories for the style-forward bride. Jeanette, the founder, wanted their online presence to reflect the boutique experience — soft, luxurious and full of feel-good energy.
We crafted a content style rooted in floral, editorial visuals paired with captions that blend fashion, romance and gentle empowerment.
We crafted a content style rooted in floral, editorial visuals paired with captions that blend fashion, romance and gentle empowerment.
Showcasing the community and store, confident feel good quotes and BTS moments that showcase the beauty of the experience, not just the product.
1. Strong brand identity across every post
2. Have content for organic & paid growth
3. A feed that feels like an editorial bridal moodboard come to life
